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Strategic Branding

Your brand is one of the most important aspects of your business. The right brand will increase confidence in your business, instill trust in your services, and inspire loyalty from your consumers. 

The right brand is more than just a pretty face – it’s a strategic component of business development to ensure your company stays focused on the journey to success.

At mConnexions, our talented brand strategists have the expertise to develop custom branding that connects to the core of your services, telling your business story while speaking to your target audience. 

We have worked successfully on both branding and rebranding campaigns for clients in a variety of industries, including global public speakers, prominent law firms, technology corporations, medical practices and providers, retailers, and political leaders, among many others. 

Our branding philosophy is straightforward: we make the intangible, tangible. 

We will help you give your brand an authentic voice and recognizable face, across all platforms relevant to your industry. Together, we’ll work to distill your message into five key areas: Vision, Values, Differentiation, Motivation, and Promise. These elements will be the foundation for a brand that will work for you to reach your goals and capitalize on future opportunities. 

We’ll figure out the best way to talk about your business, your services, and the value you truly provide. Our goal is to help your business operate in the strongest way possible, under a brand that is right for you.

Once your brand messaging is established, that’s when we get to work converting words into graphics that will speak for your brand at a glance. 

From a color palette conceptualized to evoke specific emotions, to images deliberately curated to represent your business, to a brand guide that will keep your messaging consistent and reliable, every component of your brand is strategically developed with your target audience and ultimate goals in mind.

No matter where you are on the branding journey, our approach is tried and tested at every stage of business development, from established business owners to passionate entrepreneurs. Our team will be by your side throughout the entire process so that you can move forward with a brand that captures the essence of your business.

WE’RE YOUR PROBLEM-SOLVERS

PROBLEM: I’m an established business with a brand that hasn’t evolved to match my audience. 

SOLUTION: We will work with you to achieve clarity and consistency with a brand refresh, helping drive the growth and engagement you need to take your existing services to the next level. 

PROBLEM: I’m trying to start a new business without a brand. 

SOLUTION: We’ll help you develop a brand identity from the ground up that can grow as you do, so that you can build your business on messaging that is as flexible and innovative as your small business.

PROBLEM: I really like my brand, but I’m having a hard time implementing it consistently. 

SOLUTION: A comprehensive brand guide, developed specifically for your unique brand and business, will help you to stay on target with your messaging, across mediums. 

PROBLEM: My brand is really great! So I don’t know why I’m just not reaching my target clients.

SOLUTION: We’ll perform a thorough brand audit to discover whether your brand is truly delivering on your promises and messaging, and uncover the most effective ways to connect authentically with your audience.

PROBLEM: I’m not sure how to implement my brand internally.

SOLUTION: Your employees are your first and best brand ambassadors. Our team will work with you to customize your internal communications toolbox so that your business can operate on a culture built around your brand, and your team can speak to your brand effectively. 

OUR BRANDING SERVICES

  • Brand Messaging (internal and external)
  • Graphics (digital and print)
  • Web design
  • Brand guidelines
  • Content creation
  • Buyer persona
  • Public relations
  • Brand awareness
  • Expert Connexions Feature

A SAMPLE OF CLIENT SUCCESS STORIES 

  • Cristo Rey Community Center
  • Corporate to Calling
  • Expert Connexions
  • Shari Pash
  • Joyce Marter
  • GRA Benefits
  • Himelhoch’s Department Store
  • Meta Center
  • Metro OBGYN
  • My Itchy Secret
  • ScreenSafe
  • Simplified Global
  • She Leads

We Create Marketing Connexions
That Drive Growth.

mConnexions,LLC © 2024. All Rights Reserved.

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