Too often, when people think of marketing for nonprofits versus for-profit businesses, the focus immediately goes to what nonprofits often don’t have: a hefty budget, and unlimited staff. And it’s [...]
Facebook & Instagram, Instagram and Facebook…as the two social media platforms owned by Meta, these two are often grouped together, and it can be easy to fall into the trap [...]
Branding…this abstract, emotionally-driven marketing concept is enough to strike fear in the hearts of even the bravest business owner. But it’s more - MUCH more - than just a buzzword [...]
We are teaming up with some of our favorite experts in the industry to bring you a free summer series on business growth! This 10-week series is designed to give [...]
Storytelling is one of the best-kept secrets in PR. Sharing your story can be one of the most powerful and inexpensive ways to promote a business, especially emerging startups. “But [...]
We’ve been saying it for years, but it’s still true: video, by far, gets more exposure and engagement across all social media platforms. This means users love video, so all [...]
New year, new you, new marketing & sales trends! Join us in saying ‘so long’ to 2021 by getting a jump start on these top marketing and sales trends for [...]
It’s no secret that small businesses are hurting from the pandemic. Figures show that roughly one-third of small businesses across the country are shut down, with many in danger of [...]
2020 was a year unlike any other with uncontrollable wildfires, record-setting hurricane counts, a highly divisive U.S. presidential election, and of course, a global pandemic with unparalleled personal and professional [...]
“I'm not asking much, just a token really, a trifle! What I want from you is - your voice.” -Ursula the Sea Witch Do you remember watching the classic Disney [...]