We love hearing stories from entrepreneurs on how they got their start. Some grow up dreaming of owning a business. Some spread their wings later in life, in search of freedom and flexibility. And some start out in their mom’s high heels and “reporter” trench coat!
“My mom would tell you that even as a little kid, I was walking around in her high heels and trench coat, out there reporting on the news in our backyard!” said Julie Holton, Principal Strategist + Owner of mConnexions. “But, there is freedom and flexibility in what I am doing now. I am able to pick and choose whose stories I am telling, and I am able to get creative in how I tell those stories… I think it is always something that is going to be part of what I do, and I am just excited to be able to do that for clients and business that are in some way giving back.”
Watch the full video of Julie sharing our mC story with Paul Schmidt of UnoDeuce Multimedia here:
Are you part of the rapidly-expanding number of users utilizing the popular photo-sharing platform Instagram? If not, it might be time to consider signing up. Over the last few years, Instagram has not only remained the leading social media platform, it has also seen remarkable growth. As of June 2018, the photo-sharing network had reached 1 billion monthly active users. Instagram has become a key platform for brands to market themselves, making it clear that there is so much more to Instagram than just posting a picture with a cool filter.
When a background in news and social media come together, you get a unique combination for marketing businesses.
Our own Julie Holton, Owner and Principal Strategist of mConnexions, took this unique combination of skills and made the transition from Emmy award winner to one of our region’s top ten leaders to watch, for her marketing work.
A powerful story is a story that matters. One that impacts an entire community.
We love telling stories that make a difference. In fact, before she launched mConnexions, our Principal Strategist, Julie Holton built a career on telling stories on TV news. As an Executive Producer, she led teams of news reporters and producers at stations throughout the country.
Recently, Julie sat down with Paul Schmidt Uno Deuce Multimedia to talk about her experience working in news.
One major story that stands out was her team’s coverage of the major and tragic 2007 collapse of the I-35W bridge in Minneapolis.
October is for pink, for awareness, for warriors.
At mConnexions, we are grateful for our beautifully strong breast cancer survivors. And we know that even with awareness, we are still at risk of losing men and women we love to this disease.
So in the spirit of awareness… of action… we are sharing this guest blog written by an advocate and warrior we love, Alexis Schneider of Lotus Life Wellness.
If you are on a cancer journey, caring for someone with cancer, or finding whatever "normal" might mean after cancer, consider Lotus Life and Alexis, for her nurturing guidance to get you through your journey to wellness and beyond.
Fake news: we hear it, we see it, but how exactly is it affecting the world around us?
Okay, Facebook users… stop spreading the hoax!
Chances are, by now you’ve seen the viral Facebook post that explains how the “new algorithm” is restricting what you see in your News Feed — to just 25 friends.We are quickly approaching the time of year when Marketing and Business Development teams dive into their budget planning and proposals for next year. If you thrive on numbers, strategy, and piecing it all together, then this is your time to shine.
And just like that, more than half of the year is over! Remember that marketing plan you created back in December to build your brand in 2018? How is that going?
Hopefully you are on pace with the plan and have months of data to determine your successes.
Facebook, Twitter, Instagram, Pinterest, LinkedIn...
Sometimes the number of social media platforms that we need to post on -- and keep straight -- seem endless. But, if you’re running a marketing campaign for a business and your target audience is on social media, then you must have the right presence on the platforms where you can best reach that audience.
The question is… are you posting enough on social media? And, how much is too much?